Boston Real Estate Blog, Boston Condos » Boston real estate condos news

Real Estate company spending big money on ads

John Ford — Wed, 08 Feb 2012 16:19:39 +0000

Century 21 reportedly spent $3.5 million on a Super Bowl ad. According to their spokesperson:

“It’s the perfect springboard to the springtime selling season,” said Beverly Thorne, chief marketing officer of Century 21 Real Estate, of the Super Bowl ad.

It’s the first Super Bowl ad by a real estate brokerage in 21 years, said Thorne, and signifies the company’s optimism that the housing market is on the rise.

So what are your thoughts? Did you enjoy the ad?

New Boston condo listings after the Super Bowl

John Ford — Mon, 06 Feb 2012 21:08:34 +0000

Latest Listings :: Updated February 06, 2012

MLS #	Address	Description	List Price
71334472	54 Dwight St.	10 room, 5 bed, 2 bath 2/3 Family	$1,995,000
71334761	400 Stuart St	4 room, 2 bed, 2 bath 2/3 Family	$1,849,000
71334499	221 Columbus Ave	7 room, 2 bed, 2 bath 2/3 Family	$1,699,000
71334635	64-66 Salem Street	0 room, 0 bed, 0 bath 2/3 Family	$1,095,000
71334984	39 Winchester St	7 room, 2 bed, 2 bath 2/3 Family	$939,000
71334985	39 Winchester St	7 room, 2 bed, 2 bath 2/3 Family	$939,000
71334513	36 Pearl St	7 room, 2 bed, 2 bath 2/3 Family	$499,000
71334898	42 Eighth Street	4 room, 2 bed, 2 bath 2/3 Family	$435,000
71334584	280 Commonwealth Avenue	2 room, 0 bed, 1 bath 2/3 Family	$359,900
71334890	87 School St	4 room, 2 bed, 1 bath 2/3 Family	$329,900
71334362	109 Russell Street	3 room, 1 bed, 1 bath 2/3 Family	$234,900

The Kennedy’s fabled Hyannis home to be transferred to a charity

Ford Realty — Mon, 30 Jan 2012 18:30:36 +0000

The Kennedy’s famous home within the Kennedy compound is being donated to the nonprofit institute that Ted Kennedy had set up to study the history of the U.S. Senate.

From what we can gather from the article, this is the main home within the compound. The other properties within the larger compound will remain within the family. The main building will be used for scholarly research and conferences, according to the article.

Kennedy’s late mother, Rose, apparently wanted it this way.

File under: Sad day

Back Bay Condos: 4th Quarter Sales Comparison

John Ford — Fri, 27 Jan 2012 20:41:14 +0000

The Back Bay condo chart above shows fourth quarter sales comparison based on a per square foot basis. Click on Back Bay condo chart to enhance.

Back Bay condo sales for 700 square ft or less increased 81.25% compared to the 4th Q 2010.

Back Bay condo sales from 701 – 1,000 square ft increased 11.76% compared to the 4th Q 2010.

Back Bay condo sales for 1,001 sq ft – 1,500 sq ft down 16%.

Back Bay condo sale for 1,501 sq ft – 1,600 sq ft even from 2010.

Back Bay condo sales for 1,800 – 2,400 down 31.25% from 2010.

Back Bay condo sales over 2,400 sq ft down 53.33% from 2010.

The economy and the local real estate market

John Ford — Tue, 24 Jan 2012 15:12:33 +0000

President Obama will give his State on the Union address tonight and he’ll reportedly claim that the economy is improving, but we need to do more. Bravo to that!

The unemployment rate has improved since last year. But one can argue that the slight improvement is due to the fact that people have stopped looking for work – they are as the Labor Department puts it “not in the labor market.”

If you were to include the individuals who have given up looking for work what would be the unemployment rate be? 20 percent? And why doesn’t the Labor Department include discouraged workers?

On a positive note, here in Boston we do have strong signs that the economy in improving. As noted in past blog posts, the unemployment rate in Massachusetts has been going down for a while now. The real estate market has been holding strong compared to most parts of the country. Boston condo inventory is near record lows, which indicates Boston condos are selling.

So what are your thooughts? How would you grade President Obama’s handling of the economy?