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Zillow announces layoffs

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Zillow announces layoffs

Zillow workforce reduced by 3%

As of January 30, 2026, Zillow has reduced its workforce by approximately 3%, resulting in the termination of about 200 employees. 
 
Key details regarding these changes include:
  • Nature of Cuts: A Zillow spokesperson characterized the terminations as performance-related and part of the company’s “typical annual review process”.
  • Widespread Impact: The reductions were not concentrated in a single business segment but were spread throughout the company.
  • Continued Hiring: Unlike a traditional cost-cutting layoff, Zillow indicated it has nearly as many open roles as the number of employees terminated, suggesting the company’s overall size may remain relatively stable.
  • Financial Context: The moves follow a strong performance in Q3 2025, where Zillow reported $676 million in revenue (up 16% year-over-year) and a net income of $10 million. 
These updates come amid broader shifts in the tech sector, including significant workforce reductions at other Seattle-area companies like Amazon and Expedia.

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Zillow announces layoffs

Zillow announced today its ending its iBuyer service, Zillow Offers, and cutting roughly a quarter of its workforce, citing the volatility the service created for the online brokerage as the motivation for the move.

Recently, Zillow paused its iBuyer service, Zillow Offers, for the remainder of 2021. This news came following a “backlog in renovations and operational capacity constraints” and stunned the market. Zillow’s stock dropped more than 10% in a single day.

When announcing the company’s third-quarter earnings today, Zillow Group co-founder and CEO Rich Barton revealed a long-term plan to slowly terminate Zillow Offers. “We’ve determined the unpredictability in forecasting home prices far exceeds what we anticipated and continuing to scale Zillow Offers would result in too much earnings and balance-sheet volatility,” he said. “While we built and learned a tremendous amount operating Zillow Offers, it served only a small portion of our customers. Our core business and brand are strong, and we remain committed to creating an integrated and digital real estate transaction that solves the pain points of buyers and sellers while serving a wider audience.”

During the second quarter, however, Zillow Offers accounted for more than half of Zillow’s total revenue. But trouble was on the horizon. Zillow acquired nearly 8,000 homes during the third quarter, and yesterday, Bloomberg reported that the company was seeking to offload 7,000 of them on investors for a total of $2.8 billion.

Now, Zillow Offers is set to wind down in a move that will require cutting the Zillow workforce by roughly 25%

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