Boston condos for sale

Boston condo owners who plan on putting their properties on the market might ind today’s Boston condo blog post of interest.

Retaining a real estate agent is a must in competitive housing markets such as downtown Boston condo. Here are 8 strategies real estate agents might utilize to sell your property.

1. Perform a Comparable Market Analysis

Figuring out the market value of your property is one of the first steps, which is completed by means of a comparable market analysis. Although this is largely an automated digital process available to appraisers, developers, and real estate professionals, mortgage lenders often refer to this step as a “pencil appraisal.”

2. Consider the Most Marketable Pricing Options

You don’t have to settle for the tired strategy of listing at a high price and adjusting downward. Your real estate agent may have more marketable ideas.

3. Stage and Prepare the Space

Real estate agents know a lot about listing psychology. Do not invest in upgrades until an agent inspects your property. He or she can make recommendations based on the prospects your home is likely to attract.

4. Do Pre-Listing Research

Before the home appears as available in the regional Multiple Listing Service (MLS), Boston condo sale agent must conduct a fair amount of research to determine if a property can be sold and how it should be marketed. This research may include obtaining the most recent survey, acquiring the tax rolls, checking for zoning changes and restrictions, verifying the legal description as well as deed status, and a few other steps.

5. Create a Listing Agreement

The property marketing goals will be presented in the listing agreement. You will likely see three defined strategies: IDX, web, and These are standard and very powerful strategies, but your agent may have other tricks up his or her sleeve. For example, agents who specialize in Boston downtown high rise condos for sale often have connections with tech entrepreneurs who are active on private forums, mailing lists, and social gatherings.

6. Negotiate

Real estate contracts are meant to be negotiated. Oftentimes negotiating is a more effective option to get buyers interested in going to closing.

7. Review Market Conditions

Sellers are often surprised to learn about current market conditions that are not usually reviewed by the local news media. Unless you subscribe to specialized publications such as Crain’s or the regional NAR newsletter, which you would have to be a licensed realtor to get, you will not get the full view of market conditions. Based on these conditions, your Boston downtown condo sales agent will get your opinion on common goals.

8. Manage Multiple Bids

This is a real estate aspect FSBO sellers are known to handle poorly. In seller’s markets such as downtown Boston  condo market, savvy buyers will seek to control the bidding to their advantage when they realize it is for sale by the owner.

Boston condos for sale

Back Bay Boston condos
Beacon Hill  Boston condos
Charlestown Boston condos
Navy Yard Charlestown  Boston condos
Dorchester Boston condos
Fenway  Boston condos
Jamaica Plain Boston condos
Leather District Boston condos
Midtown  Boston condos
Seaport District Boston condos
South Boston new condos
South End new condos
Waterfront new condos
North End  new condos
West End new condos
East Boston condos

Condos around the Boston area to rent:

Back Bay area condos for rent
Beacon Hill area condos for rent
Charlestown area condos for rent
Navy Yard Charlestown area condos for rent
Dorchester area condos for rent
Fenway area condos for rent
Jamaica Plain area condos for rent
Leather District area condos for rent
Midtown area condos for rent
Seaport District area condos for rent
South Boston area condos for rent
South End area condos for rent
Waterfront area condos for rent
North End area condos for rent
West End area condos for rent
East Boston area condos for rent

Boston Beacon Hill condos for sale


Author Profile

John Ford
John Ford

Over the course of 20 years in the Boston downtown real estate market, John represented and sold numerous, condominiums, investment and development properties in Greater Boston and in the surrounding suburbs

In addition to representing Boston condo buyers and sellers, John is currently one of the most recognized Boston condo blog writers regarding Boston condominiums and residential real estate markets. John's insights and observations about the Boston condo market have been seen in a wide variety of the most established local & national media outlets including; Banker and Tradesman, Boston Magazine The Boston Globe, The Boston Herald and NewsWeek and Fortune magazine, among others.


For over 24 years, John Ford, of Ford Realty Inc., has been actively involved in the real estate industry. He started his career in commercial real estate with a national firm Spaulding & Slye and quickly realized that he had a passion for residential properties. In 1999, John entered the residential real estate market, and in 2000 John Started his own firm Ford Realty Inc. As a broker, his clients have come to love his fun, vivacious, and friendly attitude. He prides himself on bringing honesty and integrity to the entire home buying and selling process. In addition to helping buyers and sellers, he also works with rental clients. Whether you’re looking to purchase a new Boston condo or rent an apartment, you’ll quickly learn why John has a 97% closing rate.


Back Bay

Beacon Hill

Charles River Park


North End

South End

Seaport District

South Boston



Surrounding Communities of Boston
John Ford and his staff can be reached at 617-595-3712 or 617-720-5454. Please feel free to stop by John's Boston Beacon Hill office located at 137 Charles Street.

John Ford
Ford Realty Inc
137 Charles Street
Boston, Ma 02114



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