Earlier today, I did a co-broke showing with a Coldwell Banker agent. At the showing she handed me a business card which displayed a headshot of herself. I’ve been wondering, why do real estate agents put their photos on their business cards….. to the best of my knowledge it’s a trend that hasn’t caught on in the business world… I’m guessing Steve Jobs doesn’t have his photo on his card, nor does Bill Gates or Warren Buffet. So why do real estate agents do it.

I can’t even begin to describe the shock I experienced today meeting this agent for the first time, who doesn’t look a thing like the prom photo she’s been using on her business card. My guess she’s been using ths same photo for many decades years.

So today I’m happy to announce the folks at the Huffington Post have taken up the issue of photos on business cards. They offer a little insight into the right and wrong way to go about doing it.

Click here to read Huffington Post.

For the record, I don’t have a headshot on my business card.

So I was just wondering, if Einstein were alive today would he have a photo on his business card.


Author Profile

John Ford
John Ford

Over the course of 20 years in the Boston downtown real estate market, John represented and sold numerous, condominiums, investment and development properties in Greater Boston and in the surrounding suburbs

In addition to representing Boston condo buyers and sellers, John is currently one of the most recognized Boston condo blog writers regarding Boston condominiums and residential real estate markets. John's insights and observations about the Boston condo market have been seen in a wide variety of the most established local & national media outlets including; Banker and Tradesman, Boston Magazine The Boston Globe, The Boston Herald and NewsWeek and Fortune magazine, among others.


For over 24 years, John Ford, of Ford Realty Inc., has been actively involved in the real estate industry. He started his career in commercial real estate with a national firm Spaulding & Slye and quickly realized that he had a passion for residential properties. In 1999, John entered the residential real estate market, and in 2000 John Started his own firm Ford Realty Inc. As a broker, his clients have come to love his fun, vivacious, and friendly attitude. He prides himself on bringing honesty and integrity to the entire home buying and selling process. In addition to helping buyers and sellers, he also works with rental clients. Whether you’re looking to purchase a new Boston condo or rent an apartment, you’ll quickly learn why John has a 97% closing rate.


Back Bay

Beacon Hill

Charles River Park


North End

South End

Seaport District

South Boston



Surrounding Communities of Boston
John Ford and his staff can be reached at 617-595-3712 or 617-720-5454. Please feel free to stop by John's Boston Beacon Hill office located at 137 Charles Street.

John Ford
Ford Realty Inc
137 Charles Street
Boston, Ma 02114



Call Now