If your Boston condo just came off the market because it didn’t sell, don’t be discouraged. Before placing your condo back on the market take a step back and review  your situation. As you are aware your Boston condo is a major financial investment and your relationship with your Boston real estate agent is crucial. First question, did your Boston real estate agent perform all his/her responsibilities? For starters you should consider your relationship with your broker as a partnership. You want to make sure your needs and wishes are heard. Most importantly, you want to make sure you receive detailed and dependable feedback after each showing or at a minimum one phone call per week with updates and marketing strategies. Did your broker do this? If not, let’s move to the next step.

Let’s discuss interviewing new potential candidates to list your Boston condo. When interviewing brokers compare and test their knowledge of the market and more importantly the Boston neighborhood that your condominium is located in. Second and ask each to demonstrate how they will market your Boston condo to potential buyers.

Pricing is another important factor. When coming up with a selling price ask your agent to provide you with an up-to-date market analysis of comparable condos sold and currently on the market for sale. This will help you to calculate a sales price. Also find out what the average sales time is for Boston condos similar price points to yours.


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