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5 Basic Marketing Strategies Every Downtown Boston Real Estate Company Should Know

Starting your own real estate company is not that easy. You will need to learn all the basics first before engaging in the world of real estate so you won’t have financial problems in the future. Doing some research can also give you more knowledge about what are the essential things you need to start your own company.
If you want your business to grow, there are a lot of ways and methods that can help you create a well-established real estate company. You can also surf the web for essential tips and advice on what are the best strategies to use when starting a real estate business.Here is a list of 5 marketing strategies to help you get started.Set Up a Social Media Account
Social media has been beneficial for the past years because companies can now communicate with their target market across the world. Social media has also become an effective platform as it helps them gather essential information that can help them with their job or personal needs.

That being said, setting up a social media account can be a very effective marketing strategy for real estate business because of the benefits it can give. You can promote your brand through the use of different social media platforms. Using social media as a way to reach out to other people is an excellent marketing strategy.

You can also create your website once you have already established your company. By doing this, you will be able to know what are the o”ers of your prospective clients. You can also add listings in your website so that more people are going to visit your site
Words can be compelling, depending on the content of your statement. Creating a vision statement can help you gather more clients because they will see that your goals can also be their goals. Putting up a vision statement on your site can help attract possible clients,which can be a good thing, especially if you’re starting your own company.
Telling others the things that you want to accomplish can give a good impression on other people because they will see that you’re a visionary businessman. Asides from a vision statement, you can also add a mission statement that talks about the objectives of your company.

Put Up Creative Vision Statement in Your Site

Words can be compelling, depending on the content of your statement. Creating a vision statement can help you gather more clients because they will see that your goals can also be their goals. Putting up a vision statement on your site can help attract possible clients, which can be a good thing, especially if you’re starting your own company
Telling others the things that you want to accomplish can give a good impression on other people because they will see that you’re a visionary businessman. Asides from a vision statement, you can also add a mission statement that talks about the objectives of your company.

Hire a Photographer

When using the web for promoting a specific business, words are not enough. You will need to put up some pictures so that consumers will be able to see your products. Real estate businesses need this kind of strategy because most people nowadays use the internet when looking for a particular company that can provide excellent service to them. Hiring a photographer can be expensive. That’s why you should be financially prepared before engaging in this kind of business. Putting pictures on your website or page can be a big help because people will now be able to see the samples you have on your website. There are a lot of people that still don’t see the importance of pictures when it comes to promoting a particular company. You can try searching the web for websites that have illustrations of their products so that you’ll have more ideas

Partner With Local Business In Your Area

Starting your own real estate business will not be easy. You will need to consider doing some partnership with other local companies that you have in your area. By doing this,you will be able to develop good relations with another company, which can be a big help for your real estate business.
You can also try reaching out to construction companies and property preservation companies so that you’ll have more contacts that can help you in your business. This two type of business can be beneficial for your company since both of these companies can relate to your business.
If you’re planning to have a partnership with businesses such as property preservation, all you have to do is search the web for companies that has excellent property preservation services. Taking a chance on something is better than not doing anything at all.

Don’t Forget to Ask for Feedbacks and Comments

Asking for comments and feedback from your consumers is a good marketing strategy as you’ll be able to know the concerns and the things that you need to improve regarding your companies services. Giving your customers a chance to speak about their experience in your company is always a good marketing strategy.
There is a lot of business directory services that gives a customer a chance to leave their comments and ratings on a particular company or brand. One example of this is Yelp,which enables a person to leave comments and rank in a specific company that he/she liked. Just like Yelp, Zillow also has the same function but rather than leaving reviews and ratings for restaurants. This crowdsourced review forum is applied in real estate businesses. If you want to give your customers the chance to review your real estate agents and your company, then you should consider using Zillow for your business.

Takeaway

With these basic marketing strategies, you now have ideas on what are the basic things you need to do before engaging in the world of real estate. Aside from the knowledge, you should also make sure that you’re financially prepared so you won’t have problems while starting your own real estate business.
There are a lot of other strategies that you will need to learn if you want your company to grow and flourish. These are just examples of the primary things you need if you’re planning to start a company of your own. Also, never hesitate to ask tips and advice from professionals so that you’ll have more ideas regarding real estate business and its benefits

Author Bio

Ivan Zoe Flores is one of the SEO Content Specialist of KKC Outsourcing Corporation. Ivan loves to write about real estate, entertainment,
music, and SEO. Marketing strategies and home designs are two of the topics that pique his interest. When not writing, Ivan spends his time
watching scary movies and documentaries

Author Profile

John Ford
John Ford
EXPERIENCE

Over the course of 20 years in the Boston downtown real estate market, John represented and sold numerous, condominiums, investment and development properties in Greater Boston and in the surrounding suburbs



In addition to representing Boston condo buyers and sellers, John is currently one of the most recognized Boston condo blog writers regarding Boston condominiums and residential real estate markets. John's insights and observations about the Boston condo market have been seen in a wide variety of the most established local & national media outlets including; Banker and Tradesman, Boston Magazine The Boston Globe, The Boston Herald and NewsWeek and Fortune magazine, among others.



HISTORY

For over 24 years, John Ford, of Ford Realty Inc., has been actively involved in the real estate industry. He started his career in commercial real estate with a national firm Spaulding & Slye and quickly realized that he had a passion for residential properties. In 1999, John entered the residential real estate market, and in 2000 John Started his own firm Ford Realty Inc. As a broker, his clients have come to love his fun, vivacious, and friendly attitude. He prides himself on bringing honesty and integrity to the entire home buying and selling process. In addition to helping buyers and sellers, he also works with rental clients. Whether you’re looking to purchase a new Boston condo or rent an apartment, you’ll quickly learn why John has a 97% closing rate.

AREAS COVERED

Back Bay

Beacon Hill

Charles River Park

Downtown/Midtown

North End

South End

Seaport District

South Boston

Waterfront

Brookline

Surrounding Communities of Boston
Contact
John Ford and his staff can be reached at 617-595-3712 or 617-720-5454. Please feel free to stop by John's Boston Beacon Hill office located at 137 Charles Street.




John Ford
Ford Realty Inc
137 Charles Street
Boston, Ma 02114

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