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Apparently, there is a new way to search real estate listings — it’s called the iPoster, an interactive touch-screen kiosk in 6,109 Bank of America banking centers that allows customers to research property listings, as well as current mortgage rates. Local real estate brokers can list their properties for free.

When a customer approaches the kiosk, a sensor snaps the Kiosk into interactive mode. Simply touching the screen with a finger, a customer can sort through available properties by price, details, and location.

After narrowing the search, a customer can calculate the future payments on mortgage loans based on current Bank of America rates with an on-screen calculator, or contact the bank to ask questions about a loan. At any point the customer can access up-to-date contact information on local real estate agents and bank loan officers.

I should also tell you that Bank of America, err…. has a real estate blog. There goes my business.

Wait a minute, what’s going on here, last week I posted about how Re-Max is opening up offices at Stop & Shop and now banks are in the game. Hmm … should I open a real estate office at the local pub or perhaps at the Park Street T Station?

Just curious, would you search for Boston condos at a Bank of America branch or at a Stop and Shop?

Read More: Bank of America

Author Profile

John Ford
John Ford
EXPERIENCE

Over the course of 20 years in the Boston downtown real estate market, John represented and sold numerous, condominiums, investment and development properties in Greater Boston and in the surrounding suburbs



In addition to representing Boston condo buyers and sellers, John is currently one of the most recognized Boston condo blog writers regarding Boston condominiums and residential real estate markets. John's insights and observations about the Boston condo market have been seen in a wide variety of the most established local & national media outlets including; Banker and Tradesman, Boston Magazine The Boston Globe, The Boston Herald and NewsWeek and Fortune magazine, among others.



HISTORY

For over 24 years, John Ford, of Ford Realty Inc., has been actively involved in the real estate industry. He started his career in commercial real estate with a national firm Spaulding & Slye and quickly realized that he had a passion for residential properties. In 1999, John entered the residential real estate market, and in 2000 John Started his own firm Ford Realty Inc. As a broker, his clients have come to love his fun, vivacious, and friendly attitude. He prides himself on bringing honesty and integrity to the entire home buying and selling process. In addition to helping buyers and sellers, he also works with rental clients. Whether you’re looking to purchase a new Boston condo or rent an apartment, you’ll quickly learn why John has a 97% closing rate.

AREAS COVERED

Back Bay

Beacon Hill

Charles River Park

Downtown/Midtown

North End

South End

Seaport District

South Boston

Waterfront

Brookline

Surrounding Communities of Boston
Contact
John Ford and his staff can be reached at 617-595-3712 or 617-720-5454. Please feel free to stop by John's Boston Beacon Hill office located at 137 Charles Street.




John Ford
Ford Realty Inc
137 Charles Street
Boston, Ma 02114

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