Boston condo Sellers beware: 5 things that can go wrong

You’re motivated.  You’re excited.  You’re even impatient.  After all, you’re ready to change locations! Whether for a career move or a simple change of scenery, you want things to move smoothly in the selling of your downtown Boston condo.  However, in your haste to move, you make a few slip-ups.  

These mistakes could cost you dearly, so it’s wise to take the following warnings into account and make your house-selling smart. 

In the real estate industry, these five things are listed as reasonably sure ways to hurt the chances – and the profit potential – in selling your Boston Beacon Hill condo

1 – Asking too much for the house.  

There may be an agent who wants your business so much that he or she will suggest to you an unusually high sales price.  You get caught up in the euphoria of making some extra cash, and you take the agent into your fold.  The problem is, your Boston Seaport condo is not going to automatically default to the price that the agent suggests. The price will be determined by current market conditions and the added value that your property offers to potential buyers.  Once your Boston midtown condo is on the market and has scared away people, you’re already in a jam.  You’ll be forced to take it off the market, possibly look for another agent, re-enter the market and hope that nobody finds out about your initial mistake.  They will. 

Solution: Seek out an agent who has a proven track record, has local market knowledge, and will be upfront with you about current market conditions. It’s important that you find an agent that can provide comparative sales and experience to substantiate the recommended price. So, how do you find such an agent? Contact  Ford Realty and schedule an appointment for us to visit your property and provide you with a realistic sales price, backed up with our years of experience and up to date sales data. We can be reached at 617-595-3712…you knew that plug-in was

2 – Listing with a real estate company who is NOT technologically advanced. 

It’s estimated that over 80% of today’s Boston downtown condo buyers begin their home search via the internet, while over 95% of all Boston condo buyers will use the internet to assist in helping find their next home. If you’re not listed with a firm who can market to and attract these buyers, you’re missing out on the greatest percentage of potential buyers.

Solution: Right now you are visiting one of the most advanced real estate websites, and one of the most visited real estate websites in metro in downtown Boston. That’s just the beginning, as soon as buyers reach our site they have the most up to date resources available, such as: Google full detailed descriptions, current prices and status, just to name a few. Buyers have said that one of the most important features they prefer on a real estate website is the ability to see large pictures, we’ve responded and provide a photo viewer for every Atlanta property with the larger size photos that these buyers are looking for.

3 – Being sloppy outside. 

“Curb appeal” is the phrase to remember.  Many decisions are made as the potential Beacon Hill condo buyers pulls up to the front of the building and steps into the lobby What will they think when they see peeling paint, dirty carpet, paper filled entrance way…

Solution: Walk out to the front of the building – out in the street, and take a look at what the buyer sees.  Then get to work sweeping the walk, cleaning the trash on the street, and vacuming your entrance way

4 – Forgetting the need for a homey feel on the inside. 

One my recent buyers had a strong interest in a particular Charles River Park condo – until they walked into one bedroom which was festooned with racy posters and raunchy signs.  It turned out to be their reasoning for not buying the home.  Do you have the television blaring or dishes stacked up in the sink?  Then you’d better get ready for a lot of rejections. 

Solution:  Run the vacuum over the carpet before a viewing.  Apply fresh paint on the walls.  Put fresh flowers in a vase, and turn on low, soft music. Straighten the closets and fix the beds. Make the house feel more than comfortable – make it feel inviting.

5 – Not dealing with health and safety issues.

One of the oft-discussed subjects by an interested buyer is in the area of safety of the home.  Hiding any issues will come back to haunt you.  Are there environmental concerns or structural problems affecting the home? 

Solution:  Be up front and open about any health, safety or environmental issues with your home.  If you want to factor in the repair into the cost of the home, go ahead.  If there is an existing property problem, you will only bring yourself grief if you try to avoid them.

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