Boston condos often sell quickly, but the current real estate market can be a little uncertain, which can end up causing a homeowner to be stuck with an unneeded property that simply does not attract any buyers. If your Boston condo isn’t selling, take some additional measures to ensure you can find a market.

Make Some Upgrades

If you are getting  buyers who look at your Boston condo but do not express any interest, you might need to make some changes to the property. Sellers typically prefer to avoid investing more money into a property they are trying to get rid of, but it is often necessary if you want to sell. Simple upgrades like new lighting, better faucets, and fancier knobs and handles can make a big difference. If you are in a market with a lot of luxury properties, you may want to consider even more impressive upgrades, such as heated bathroom floors, new counter tops, or hardwood flooring.

Lower the Price

Even if the Boston condo market seems hot for sellers, having too high of a listing price could cause some issues. Many agents will not bother to show clients properties too far outside of their desired price range, so your condo might be getting overlooked if it costs a lot more than other comparable properties. Look at the other condos for sale in the area to try and sort out a more reasonable price for your property.

Boost Your Online Marketing

In the modern  Boston real estate market, a lot of buyers tend to look for properties online and only view those that look nice in an online listing. Since the first impression of your pictures makes a huge difference to buyers, it pays to invest in great advertising photos. Make sure to get a professional photographer who can emphasize your home’s best features.

Enhance Your Staging

Showing your  Boston condo with everyday items or without anything in it at all could be a huge mistake. Some buyers will not put an offer on a condo unless it looks like a place they can imagine themselves living in. To interest buyers and get the condo sold quicker, it is best to have neutral, stylish, and functional furniture and décor. Hire a stager and rent home furnishings to make it look more appealing.

Find a New Real Estate Agent

A condo that is priced correctly, nicely maintained, and properly advertised may still fail to attract buyers if the person handling the sale is off-putting. Agents who seem impatient, annoyed, rude, or bland may have difficulty getting buyers interested in your home.

Condos often sell quickly, but the modern real estate market can be a little uncertain, which can end up causing a homeowner to be stuck with an unneeded property that simply does not attract any buyers.

Boston condos for sale

Back Bay Boston condos
Beacon Hill  Boston condos
Charlestown Boston condos
Navy Yard Charlestown  Boston condos
Dorchester Boston condos
Fenway  Boston condos
Jamaica Plain Boston condos
Leather District Boston condos
Midtown  Boston condos
Seaport District Boston condos
South Boston new condos
South End new condos
Waterfront new condos
North End  new condos
West End new condos
East Boston condos

Condos around the Boston area to rent:

Back Bay area condos for rent
Beacon Hill area condos for rent
Charlestown area condos for rent
Navy Yard Charlestown area condos for rent
Dorchester area condos for rent
Fenway area condos for rent
Jamaica Plain area condos for rent
Leather District area condos for rent
Midtown area condos for rent
Seaport District area condos for rent
South Boston area condos for rent
South End area condos for rent
Waterfront area condos for rent
North End area condos for rent
West End area condos for rent

Boston Beacon Hill condos for sale




Author Profile

John Ford
John Ford

Over the course of 20 years in the Boston downtown real estate market, John represented and sold numerous, condominiums, investment and development properties in Greater Boston and in the surrounding suburbs

In addition to representing Boston condo buyers and sellers, John is currently one of the most recognized Boston condo blog writers regarding Boston condominiums and residential real estate markets. John's insights and observations about the Boston condo market have been seen in a wide variety of the most established local & national media outlets including; Banker and Tradesman, Boston Magazine The Boston Globe, The Boston Herald and NewsWeek and Fortune magazine, among others.


For over 24 years, John Ford, of Ford Realty Inc., has been actively involved in the real estate industry. He started his career in commercial real estate with a national firm Spaulding & Slye and quickly realized that he had a passion for residential properties. In 1999, John entered the residential real estate market, and in 2000 John Started his own firm Ford Realty Inc. As a broker, his clients have come to love his fun, vivacious, and friendly attitude. He prides himself on bringing honesty and integrity to the entire home buying and selling process. In addition to helping buyers and sellers, he also works with rental clients. Whether you’re looking to purchase a new Boston condo or rent an apartment, you’ll quickly learn why John has a 97% closing rate.


Back Bay

Beacon Hill

Charles River Park


North End

South End

Seaport District

South Boston



Surrounding Communities of Boston
John Ford and his staff can be reached at 617-595-3712 or 617-720-5454. Please feel free to stop by John's Boston Beacon Hill office located at 137 Charles Street.

John Ford
Ford Realty Inc
137 Charles Street
Boston, Ma 02114



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