From wikipedia.org:

Festivus, a well-celebrated parody, has become a secular holiday celebrated on December 23 that serves as an alternative to participating in the pressures and commercialism of the Christmas season.[1] Originally a family tradition of scriptwriter Dan O’Keefe, who worked on the American sitcom Seinfeld, the holiday entered popular culture after it was made the focus of a 1997 episode of the program.[1][2] The holiday’s celebration, as it was shown on Seinfeld, includes a Festivus dinner, an unadorned aluminum Festivus pole, practices such as the “Airing of Grievances” and “Feats of Strength”, and the labeling of easily explainable events as “Festivus miracles”.[3]

The episode refers to it as “a Festivus for the rest of us”, referencing its non-commercial aspect. It has also been described both as a “parody holiday festival” and as a form of playful consumer resistance.[4]

 

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