Let’s face it, everyone wants to save money, just about every penny you can save matters. That’s why some Boston condo owners attempt to sell their condominium on their own, which is not surprising. Nevertheless, in accordance with the latest survey performed by Realtor.com, the vast majority of homeowners said that working with a truly professional agent is the only way to go, especially in today’s market place.

In this study examining  home buying and selling  within the North East, 95% reported that working with a genuine real estate expert is just as essential, if not more critical, than it was just a couple of years ago.

As the survey reveals, today’s buyers and sellers acknowledge that this is not the time to attempt a real estate transaction on their own because the tricky business and lending environment make it that much more necessary to work with a qualified real estate professional, and they are placing a stronger emphasis on an agent’s professional abilities. As such, the following criteria were ranked as the most essential elements in deciding on a real estate agent (in order of value):

  • Trustworthiness
  • Experience
  • Willingness to look out for a client’s interest
  • Expertise in negotiating contracts
  • Responsiveness
  • Familiarity with contracts
  • Expertise in the local community

The above requirements are evidence that Boston condo buyers are looking for more than easy guidance, they’re looking for an expert they can trust to execute a step-by-step and professional approach through the entire transaction.  Despite the fact that most Boston condo buyers tend to rely on finding a home online as the first step in their search, it is crucial that they then connect with a truly knowledgeable real estate agent. It can’t be overstated how much help it is in helping buyers filter what they find online.  Not only will an agent help you save time, but a good agent will also save you money and headaches.

Contact me if there is anything I can do for you or if you would like to discuss further what you expect from the professional you hire.

Contact me to set up an appointment to start your Boston condo buying process.

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Author Profile

John Ford
John Ford

Over the course of 20 years in the Boston downtown real estate market, John represented and sold numerous, condominiums, investment and development properties in Greater Boston and in the surrounding suburbs

In addition to representing Boston condo buyers and sellers, John is currently one of the most recognized Boston condo blog writers regarding Boston condominiums and residential real estate markets. John's insights and observations about the Boston condo market have been seen in a wide variety of the most established local & national media outlets including; Banker and Tradesman, Boston Magazine The Boston Globe, The Boston Herald and NewsWeek and Fortune magazine, among others.


For over 24 years, John Ford, of Ford Realty Inc., has been actively involved in the real estate industry. He started his career in commercial real estate with a national firm Spaulding & Slye and quickly realized that he had a passion for residential properties. In 1999, John entered the residential real estate market, and in 2000 John Started his own firm Ford Realty Inc. As a broker, his clients have come to love his fun, vivacious, and friendly attitude. He prides himself on bringing honesty and integrity to the entire home buying and selling process. In addition to helping buyers and sellers, he also works with rental clients. Whether you’re looking to purchase a new Boston condo or rent an apartment, you’ll quickly learn why John has a 97% closing rate.


Back Bay

Beacon Hill

Charles River Park


North End

South End

Seaport District

South Boston



Surrounding Communities of Boston
John Ford and his staff can be reached at 617-595-3712 or 617-720-5454. Please feel free to stop by John's Boston Beacon Hill office located at 137 Charles Street.

John Ford
Ford Realty Inc
137 Charles Street
Boston, Ma 02114



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