Against the backdrop of a pandemic, Zillow is now charging fees for Boston real estate brokers and agents and for the first time will now charge to post Boston apartment rental listings.
Zillow is no longer syndicating listings from multiple listing systems. Instead, agents will be charged $9.99 per week to post apartment rental listings, according to an email sent to Boston agents.
Zillow and apartment rentals
In addition to the “Zillow Rental Manager,” which costs $9.99 per week per listing, Zillow is offering “Zillow Feed Connect” for enterprise clients that will cost between $1 and $3 per listing daily.
Other Zillow Real Estate Changes
In September, it said it would start employing salaried agents to streamline its instant home-buying operation. Starting this month, Zillow agents will work with sellers in Atlanta, Phoenix and Tucson who want instant offers for their homes..
During the third quarter of 2020, Zillow’s rental business popped as the overall housing market surged.
Boston Real Estate and the Bottom Line
But it’s the daily fee for rental listings that risks alienating agents
For the quarter, Zillow reported $40 million in profits with revenue of $656.6 million.